Brand Guidelines
Looking for our brand guidelines and media kit?
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Logo
The Monad Logo Mark is a simple, rounded diamond with a unique counter space within that forms a coin-like shape.
Our logo family consists of 3 lockups. The horizontal logo should be used almost exclusively except when there’s limited space.
The Logo Mark can be used alone for applications in which the brand name is present. This includes (but is not limited to) social media posts, long-form documents, web pages and apps.
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Inverted Logos
These logos should only be used when the background allows for good contrast. At Monad, we'll typically use inverted logos along with our Monad Blue color as the background.
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White Logos
These logos are typically used in a list of other logos. They can help keep your design's color palette consistent.
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Black Logos
These logos are typically used in a list of other logos. They can help keep your design's color palette consistent.
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Logo Space
To ensure our logo always remains clear and legible, we have defined an area of clear space around the logo that should be kept free of text and other elements.
This area is equivalent to the full height/width of the Logo Mark. Note that this is the minimum clear-space required.
Colors
Typography
At Monad, we use Inter by Rasmus Andersson.
This font offers a wide range of styles and weights, giving us the flexibility to choose the perfect font for each design element.
Our typography prioritizes readability, ensuring that our content is easy to comprehend across various devices and platforms. Clear and legible fonts contribute to a smooth reading experience for our users.
Consistency in font choices and styles maintains a clean and cohesive appearance throughout our designs. Our Typography guidelines help us achieve a polished and harmonious visual identity.
Inter
Titles, H1-H6
The quick brown fox jumps over the lazy dog. 1234567890
Paragraphs
The quick brown fox jumps over the lazy dog. 1234567890